alleviation must begin with agricultural development in rural areas, because the
majority of the world’s poor rely on agriculture for their income and food. In
Vietnam, 90% of poor people live in rural areas, and these families derive 70%
of their incomes from agriculture.
IDE has found that small farm families can progressively
work their way out of poverty when they have access to high-quality, appropriate
agricultural inputs, capacity in intensified, diversified production techniques,
and linkages to markets for high-value farm products. The challenge lies in
making useful products and services available to rural families in a sustainable
By catalyzing both supply and demand for products,
services, and information appropriate to rural households, IDE makes markets
work for the rural poor, enabling families to develop their small farm
businesses and improve their living standards.
Over the past two years, IDE has developed the Core
Action Research Development Program (CARDEP) to consolidate its market-based
approach into a replicable set of interventions capable of enabling prosperity
for large numbers of poor people around the world. CARDEP’s operating
principle is that by removing key barriers in input availability, production
knowledge, and market access through commercial market-based channels, IDE can
enable smallholder families to work up to and beyond $500 increases in annual
net income over six years.